Marketing Officer (UK Visa Sponsorship)

Job Description

About the Role

The University of Sussex is looking for a creative and data-aware Digital Marketing Officer to support undergraduate and postgraduate student recruitment.

Based within the central Marketing Team in the Communications, Engagement and Advancement (CEA) Division, you will help deliver evidence-led digital marketing campaigns across paid, owned and shared channels. Your work will directly support recruitment goals while ensuring digital activity remains engaging, on brand, and cost effective.

This is a practical, hands-on role where creativity and analysis go hand in hand. You will contribute to campaign planning, create and adapt digital content, coordinate delivery with colleagues and external suppliers, and review performance to continuously improve outcomes.

You will work closely with Marketing Managers and colleagues in CRM, analytics, web and social media, as well as with academic Schools and recruitment teams, within a collaborative and supportive environment.

What You Will Do

Key responsibilities include:

• Supporting the delivery of digital recruitment campaigns
• Creating and adapting content for websites, email, paid media and social channels
• Coordinating campaign activity with internal teams and external agencies
• Monitoring and evaluating campaign performance using data and reporting tools
• Ensuring digital outputs meet brand, accessibility and quality standards
• Contributing ideas to improve reach, engagement and conversion

Your work will help ensure Sussex’s digital marketing activity delivers value for money and measurable impact
Guidance on digital and online communications: https://www.gov.uk/guidance/content-design

About You

You will already have experience supporting or delivering digital marketing activity and feel confident creating content for a range of digital platforms.

You will bring:

• Strong written communication skills and the ability to tailor copy for different audiences
• Good organisational skills and attention to detail
• Confidence working with campaign data using tools such as Excel, analytics platforms or agency reports
• Basic digital design and editing skills, such as resizing images or creating simple assets
• An understanding of branding and visual identity
• Experience in higher education, public sector, or a similar environment is helpful but not essential.

About the Communications, Engagement and Advancement Division

The CEA Division plays a central role in supporting the University’s growth and reputation. Working closely with academic Schools and partners in the UK and internationally, the team helps attract talented students and build long-term relationships with alumni and supporters worldwide.

Through strategic marketing, communications, engagement and fundraising, the division supports the University’s ambitions and enables research and education to thrive.

Why Work at Sussex

The University of Sussex campus sits beside the South Downs National Park, offering a unique working environment across 150 acres.

Benefits include:

• Excellent transport links, including Falmer railway station
• On-campus bus routes and cycle paths
• A Cycle to Work scheme
• A comprehensive reward and benefits package

A strong commitment to equality, diversity and inclusion
UK equality guidance: https://www.gov.uk/discrimination-your-rights

Sussex is a globally recognised, research-led university — and it is our people who make it exceptional.

Visa and Right to Work

All work for the University must be undertaken in the UK
Right to work guidance: https://www.gov.uk/check-job-applicant-right-to-work

This role may be eligible for sponsorship under the Skilled Worker visa route, subject to eligibility:

• SOC code: 3554 – Advertising and marketing associate professionals
• Going rate: £41,700

Eligibility will depend on the salary offered, use of tradeable points, or whether the applicant holds an existing Skilled Worker visa issued before 22 July 2025.

Further information:

Skilled Worker visa overview: https://www.gov.uk/skilled-worker-visa

Eligible occupations and salary thresholds:
https://www.gov.uk/government/publications/skilled-worker-visa-eligible-occupations

Equality and Inclusion

The University of Sussex values diversity and is committed to providing an inclusive environment for staff and students from all backgrounds
Equality Act 2010 guidance: https://www.gov.uk/guidance/equality-act-2010-guidance

Key Information

Closing date: 25 January 2026 at 3:59 PM

Start date: To be confirmed