Marketing Officer Digital(UK Visa Sponsorship)

Job Description

Role Overview

The University of Sussex is seeking an ambitious and creative Marketing Officer (Digital) to help deliver digital marketing campaigns that directly support recruitment of undergraduate and postgraduate students. You’ll be part of the central Marketing Team within Communications, Engagement and Advancement.

In this role, you’ll help plan, execute and review evidence-driven digital campaigns across paid, owned and shared channels. Your work will involve developing and adapting digital content, working with internal teams and external partners, and using performance insight to shape future activity.

You’ll enjoy a hands-on role combining creativity with data insights, producing high-quality digital content that strengthens the University’s brand and student engagement.

Key Responsibilities

• Support planning and delivery of digital marketing campaigns aligned with recruitment targets.
• Create and tailor content for websites, social media, email and advertising.
• Coordinate campaign activity with wider marketing functions and external agencies.
• Use analytics and reporting tools to measure campaign performance and recommend improvements.
• Ensure all activity reflects brand guidelines and delivers value for money.
• Work collaboratively with teams including CRM, web, social media and academic Schools.

Who You Are

You should bring:

• Experience working on digital marketing campaigns and content creation.
• Excellent writing skills with the ability to tailor content for different audiences and platforms.
• Confidence working with data, using tools such as Excel and analytics dashboards.
• Strong organisational skills and the ability to manage multiple tasks.
• Basic digital design skills, including image resizing and simple asset creation.
• An understanding of brand consistency and visual identity.
• Previous experience in higher education or a similar sector is desirable, but not essential.

About Our Division

You’ll be joining Communications, Engagement and Advancement, a strategic division responsible for the University’s external and internal engagement efforts — including recruitment, brand development and stakeholder communications.

Why Work With Us

At the University of Sussex you’ll find:

• A competitive reward and benefits package
• A commitment to equality, diversity and inclusion
• Supportive working culture and professional development opportunities

Visa & Sponsorship (if required)

The University welcomes applicants from around the world. If you require a Skilled Worker visa to work in the UK, this role may be eligible for sponsorship. However, there are strict government requirements that must be met:

• You must have a genuine job offer from a UK employer approved to sponsor visas. Skilled Worker visa – overview & eligibility (official UK government)
• Your role must meet the skill level and salary requirements as set out under UK immigration rules. Skilled Worker visa going rates & occupation codes (2025)
• The salary offered must meet the minimum salary threshold or the going rate for your occupation code — whichever is higher. Skilled Worker visa salary guidance (your job)
• Some roles on the Immigration Salary List may be eligible for reduced thresholds. Skilled Worker visa – Immigration Salary List details
• Applicants must also demonstrate English language ability and other relevant criteria. UK Government Skilled Worker visa application guide (documents & requirements)

Please note: Visa sponsorship eligibility depends on meeting criteria set by the UK Home Office, including both salary and job skill level, and not all roles will qualify automatically. Prospective applicants should review the details above and contact the University for informal enquiries.

Informal Enquiries & How to Apply

To view the full job description and apply, use the “Apply” button associated with this posting.

The University of Sussex values diversity and welcomes applications from candidates of all backgrounds.