Marketing Officer Uk Visa Sponsorship Available

Job Description

JOB SUMMARY

Our trust has around 10,000 employees who serve 1.6 million patients. It includes Barnet Hospital, Chase Farm Hospital, and the Royal Free Hospital, as well as over 30 community services. This larger-scale organisation gives us an unprecedented chance to continue our pioneering work, particularly in identifying methods to provide even better care to our patients.

Our mission is to provide world-class care and expertise in our clinical services, supported by world-class teaching and research, and we will continue to track our progress against our five governing objectives: excellent outcomes, excellent patient and staff experience, excellent value for taxpayers’ money, safety and compliance with external duties, and building a strong organisation.

Everyone is welcome at the Royal Free London NHS Foundation Trust. We are proud of our diversity, and we continue to launch new projects to improve equality for LGBT+, BME, gender equality, staff carers, and persons with disabilities, as well as to encourage good relations and understanding among our employees.

Detailed job description and primary responsibilities

Duties and Responsibilities

• Act as the marketing lead for important projects and provide marketing and communications assistance for all PPU campaigns, projects, and business activities with the goal of maximising theatre utilisation, increasing inpatient occupancy, and driving outpatient referrals to consultants.
• Lead the production of all marketing materials, online publications, patient information leaflets, and advertisements.
• Assist in creating tailored marketing strategies and activities for PPU consultants across the trust to assist establish and grow their private practice, in accordance with PPU’s objectives.
• Write and develop a variety of written materials addressed at GPs as part of the unit’s GP marketing strategy, including flyers, newsletters, presentations, and briefing documents.
• Support the GP and Consultant Liaison in the management and delivery of GP events, particularly GP marketing.
• Attend GP events as necessary.
• Assist the Marketing Manager in developing customised marketing strategies and activities for new PPU services to increase awareness and create private referrals.
• Lead the creation of internal communications and publications to ensure that all PPU employees are aware of what is happening around the company.
• As asked by the PPU Marketing Manager, create reports (regular and ad-hoc) that show the monthly, quarterly, and annual ROI of the team’s marketing actions.
• Create engaging content for the unit’s social media channels, such as blogs, articles, postings, and multimedia content.
• Ongoingly create and maintain website material across all PPU websites, as well as manage the unit’s social media networks.
• Keep up with the newest social media trends and digital technologies.
• Monitor UK PPC campaigns in collaboration with our external agency and foster a solid working connection with PPU’s digital marketing service provider to ensure a strong digital presence is maintained.
• Collaborate with advertisers to seek print, editorial, out-of-home, and digital advertising opportunities to enhance awareness of PPU and sustain the reputation of world-class consultants and the Royal Free brand.
• Incorporate ideas and requirements into annual business plans, and create and budget marketing plans to support important business activities.
• Raise and receive all marketing and communication-related purchase orders.
• Manage marketing stock and maintain proper inventory.
• Assist the Overseas Business Development teams in their marketing plan to enhance embassy referrals and raise the international profile of the unit and its consultants.
• Maintain a professional image for the service at all times while providing a comprehensive, world-class service to patients, relatives/caregivers, clinicians, and external agencies.

Person Specification

Royal Free’s World Class Values

Essential criteria

• demonstrated ability to meet the Trust Values.
• Education and Professional Qualifications

Essential criteria

• Relevant degree or similar experience. Courses / further study attended to exhibit proof of personal development, such as a certificate in medical terminology and a CIM Award in Strategic Marketing.
• Strong working knowledge and professional expertise in the use of Outlook package – PowerPoint, Excel, Microsoft Word, as well as email, Internet Website Software – WordPress.

Experience

Essential criteria

• Experience directing marketing plans in a complicated global organisation.
• Experience leading ROI-driven marketing efforts.
• Experience managing and prioritising one’s own workload and meeting deadlines.
• Experience interacting with all levels of personnel.

COVID-19 Vaccination

Getting vaccinated and receiving a booster remains the strongest defence against COVID-19.
We encourage and support employees to acquire the COVID-19 vaccine and a booster dose as soon as they are eligible.

AT*: Apprenticeship Training. Where AT* is put next to the job title, it denotes that this is an apprenticeship position.

By applying for this position, you agree that if you are successful, your personal information may be moved from the Trust to another NHS organisation if your employment moves within the NHS.This is consistent with the streamlining strategy, which aims to save you time and improve efficiencies within the NHS when your job transitions.As a result, we need that you finish your stat and Man e-learning programmes before joining our business.

EU/EEA citizens without EU Settlement or Pre-Settled status require a visa to work in the UK.

Applicants from job seekers requiring sponsorship to work in the UK are welcome and will be reviewed alongside all other applicants. Before completing your application, please ensure that you are eligible under the UKVI points-based system.

If you are given a post with an NLPSS partner trust, your identification and permission to work papers will be checked remotely by TrustID, a recognised identity verification service provider. You will be prompted to take a photo of the appropriate documents as well as a “selfie” with your smartphone/tablet (if accessible) for facial recognition. TrustID will also undertake a digital address check using Trunarrative and Equifax, which is a soft check that has no impact on your credit score. For further information, go to www.trustid.co.uk

The Trust collects personal information through computerised new starter forms on Trac. The information collected is securely stored and utilised to create the employee record on the ESR HR system.

If the role involves regulated activities, the Trust will obtain a DBS check (CRB). The Trust complies with the Disclosure and Barring Service Code of Practice and the Rehabilitation of Offenders Act.

By applying for this role, you consent to the Royal Free London NHS Foundation Trust transmitting your information to their preferred applicant management system. If you are offered a job, your information will be sent to the national NHS Electronic Staff Records system.

To avoid scammers, we will only interact with you via @recruit.trac.jobs or nhs.net email addresses, and will never request payment.

People who want to work flexible hours or split a job are encouraged to apply. We are devoted to equal opportunity.

Please take note:

Due to the large amount of applications received for specific positions, we may close this vacancy before the indicated closing date. Please apply for this position as soon as possible, if you are interested and meet the requirements of the Person Specification.

Only candidates who can clearly demonstrate how they meet the person criterion will be considered for this position.

Interview arrangements will be sent via email, so please check your inbox periodically after the closing date.

Please be warned that due to extraordinarily high demand, all Royal Free lodging is at full capacity, and waiting lists are in place. The average waiting time is 12 months. Please do not rely on Trust accommodation when you start your role and look into alternate options for your arrival.